How Zuyderleven increased their quote requests by 60% in just one month

In the financial services industry, generating a steady stream of high-quality leads is essential. Zuyderleven focuses on real estate, insurance, and business inquiries, and was looking for a way to improve their lead generation. Traditional marketing methods didn’t always deliver the desired results, so they brought in aizy. The outcome? A consistent flow of valuable leads and a more efficient approach that outperforms their previous efforts.
Challenge
For Zuyderleven, generating enough leads on a daily basis is crucial, but without letting costs spiral out of control. In a highly competitive industry where consumers are becoming increasingly selective, it’s essential to be visible at the right moment with the right message. Their existing marketing strategies were effective, but there was still room for optimization to achieve even better results.
Solution
Zuyderleven partners with aizy and benefits from an AI-driven marketing approach that delivers automated optimization and higher lead quality. This includes:
- Dynamic targeting – AI analyzes data to show ads to the most relevant audiences, including retargeting on Google and social media
- Automated bidding strategies – Smart algorithms adjust ad spend in real time for maximum impact
- Multichannel lead generation – Lead ads on Facebook and Instagram collect valuable leads directly, while display ads appear on relevant websites through contextual targeting
- Ongoing optimization – Campaign performance is continuously analyzed and improved to boost conversion rates
- Efficient budget allocation – The available marketing budget is used strategically to achieve the best possible ROI
Results
Thanks to the collaboration with aizy, Zuyderleven now enjoys a stable and consistent flow of leads for real estate, insurance, and business inquiries. The new approach has led to improved performance and a more efficient use of resources, allowing the company to operate even more successfully.